Keywords Studios Group (hereinafter “Keywords”, “we” or “our”), respects the privacy rights of our users and is committed to protecting the information collected through our products and services. This policy applies only to Keywords’ games on Google Play Store and AppleApp Store, referred below as the “Game”.


This privacy policy (the “Privacy Policy”) explains what data or personal data we may collect about you when you use or access the online services and how we collect, store, disclose, transfer, protect, and otherwise process that information for the purposes of operating and providing the Game. This Privacy Policy should also be read in conjunction with our general Keywords privacy policy, which is accessible at


Where personal data is collected, the lawful processing basis for the processing of your personal data is justified on the basis of our legitimate interests for ensuring the proper functioning of our business operations.


Unless defined herein or the context requires otherwise, terms used in this Privacy Policy have the meanings given to them in the General Data Protection Regulation (GDPR) (EU) 2016/679.




This Privacy Policy applies to all users of our Game on Google Play Store and Apple App Store across all supported devices.




The Game collects “Personal Data” as you play the Game in order to track Game progression or performance, to allow save game data across all supported devices, to register achievements, or to improve the Game (“Game Progress Data”). The data we collect cannot be used to identify you, but it will relate to you.


  • Game Progress Data is the only Personal Data that the Game collects. This Game Progress Data which include your approximate location and IP address are stored on Playfab and its use is governed by Microsoft Azure Playfab’s Terms of Service which is accessible at
  • When you contact Customer Support and willfully share your Player ID to us, the Game Progress Data will be identifiable to you.
  • The Game collects Advertising Data which consist of your approximate location and IP address for the purpose of providing and managing advertisements within the Game. Advertising Data are stored with our third party provider Ironsourceand its use is governed by Ironsource Privacy Policy which is accessible at
  • The Game does not request access to data from any other Apps on your device.


We will not share any data or Personal Data about you to third parties for those third parties’ own purposes. We use third-party service providers for collecting or storing data which is not identifiable to you. These third-party service providers, such as Ironsource (Ad Network and Mediation Platform) and Microsoft Azure, assist us in delivering and optimizing our services. Where we share your information with them, we ensure that we have appropriate agreements in place to protect your information (as required by applicable data protection laws). 


In addition to the Game Progress Data, we may collect and process the following Personal Data from you that may be provided by you when you contact us for support (together, “Your Information”):


  • Your name; 
  • Your address, telephone number and email address; 
  • Player ID; and 
  • Other Personal Data that you choose to disclose.


How to Access and Control Your Personal Information 


At any time, you can decline to have data collected from you by sending a request that we delete the data we have collected from you to [javascript protected email address]and opting-out of playing the Game by deleting the Game from your device.



Where We Store and Process Personal Data 


The Game collects data and stores it on Playfab servers, which is a third-party provider. We do not store personal data on our servers.


Our Policy Towards Children 


The Game collects, uses, and discloses data from children in the same way as for other users, as described in this policy. Game use of children’s data is limited to support internal operations of the Game. At any time, you can decline to have that data collected from your child by sending a request that we delete the data we have collected from your child to [javascript protected email address]and deleting the Game from your child’s device.




If you wish to exercise any rights that you have in respect of your Personal Data please refer to our general Keywords privacy policy, which is accessible at


For inquiries about this Personal Data Protection Policy or Personal Data, please email

[javascript protected email address]